Backlinks continue to be among the top-3 ranking factors at Google in 2026, yet quality and relevance have become incredibly important as compared to quantity. Relevant websites having topically matched anchor texts are also significant in increasing rankings, and irrelevant or toxic backlinks have been shown to ...
To have an effective link-building plan, it is crucial to identify quality backlink opportunities: 94 percent of online content has zero backlinks, but the average of top-ranking pages is 3.8x more backlinks than the average position of pages 2-10. The difference between the content that gets links ...
Guest blogging is still considered one of the most viable off-page strategies in 2026, and it could provide measurable results when applied in high-DA pages. Pages with backlinks to high-DA websites rank 45 percent better than those without. However, success does not involve being focused on quantity ...
On-page and off-page SEO both move the ranking, but work in fundamentally different ways. On-page SEO emphasizes those aspects that you have direct control over, content, keywords, and technical configuration, whereas off-page SEO creates the outside authority or the backlinking and brand signals. The algorithm of Google ...