Quick answer: Multilingual SEO for WordPress requires separate crawlable URLs for each language, localized titles and meta descriptions, translated slugs where appropriate, correct hreflang, matching canonicals, language-specific internal links, and human review of important pages. Translation alone is not enough for search visibility.
A multilingual site should help ...
If you want a multilingual WordPress site, the first question is not simply "Google Translate or DeepL?" The better question is what you need the translation to do. A visitor-side Google Translate widget can help someone read a page quickly. A DeepL-assisted workflow can help create editable ...